Is asking not to sell data the same as asking not to track it?
Unfortunately, the old Do Not Track setting worked on the honor system. Since when have advertisers ever worked on the honor system?
Not like any website ever took that “request” seriously.
Once Microsoft enabled it by default in IE/Edge that was the end of it. The whole point was to be an opt-in.
Ironically it was also used as another data point for fingerprinting users. It was a nice idea in theory but it just wasn’t gonna work.
Oh yeah let’s bash on Firefox again for some reason while ignoring everyone else
They’re the best option available.
They’re fucking up the reasons why.
Welcome to every year for the last twenty years.
Its already a bait and switch in that it was only ever a request and I very much doubt any corporate website ever listened to that request.
Really incredibly disheartening that Firefox sold out. We really can’t have anything nice.
Firefox isn’t the problem
DNT was useless because you’re only kindly asking to not be tracked. No advertiser respects it, because they don’t have to. It actually has the opposite effect, because another data point just helps them narrow you down for better tracking.
I don’t like where FF is going, but calling them out for this is disingenuous.
Probably more “ill-informed” than “disingenuous” but I agree.
Using something that tells ad servers “hey please don’t track me” and have it disabled by default for most browsers is really just another easy fingerprinting mechanism.
